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Privacy & cookies

URBALT is built on the principle that knowing who rode where is not our business. This page explains what we store in your browser, what we count, and how you stay in control. For the full legal wording, see the privacy policy.

The consent banner — what it's for

The first time you visit urbalt.ee, urbalt.lv, or urbalt.lt, a banner slides up from the bottom with three buttons:

  • Accept all — turns on everything: essential, functional, analytics, and (future) marketing cookies.
  • Only essential — turns on only what the site can't run without (login session, language, theme). Everything else stays off.
  • Customize — opens a modal with four toggles so you choose category by category.

Your choice is saved in your browser for 6 months. After that the banner re-appears so you can re-confirm. You can also change your mind at any time — see Changing your settings below.

The four categories

  • Essential (always on, can't be disabled) — keeps you logged in, remembers your language and theme, protects forms from CSRF. Without these URBALT simply doesn't work.
  • Functional (off by default) — small UX niceties: whether you already dismissed a banner, small hints, draft autosave in the sell wizard.
  • Analytics (off by default) — privacy-respecting visit counting via Umami (see below) and impression tracking on your own listings.
  • Marketing (off by default) — reserved for future paid ads / retargeting. Nothing is active here today. The toggle exists so we never surprise you later.

What Umami does — and does not do

Analytics on URBALT are powered by Umami, self-hosted by us at analytics.urbalt.ee. It's a privacy-first alternative to Google Analytics.

What Umami sees:

  • Which page was viewed (e.g. "/en/bikes/mtb").
  • Which domain (urbalt.ee / urbalt.lv / urbalt.lt).
  • Rough country from the initial request (derived from IP, then the IP is dropped).
  • Referrer — was the visit from Google, from a direct link, from another site.
  • Browser family and screen size bucket (desktop / tablet / mobile).

What Umami never sees:

  • No IP addresses stored. The IP is used once to guess country, then discarded.
  • No browser fingerprinting (no canvas, no fonts, no WebGL probing).
  • No third-party cookies. Umami lives on our server, not Google's, not Meta's.
  • No cross-site tracking. We cannot tell where you went after leaving URBALT.
  • No personal profile. We cannot — and do not — match a visit to a specific user account.

If you left analytics off, none of this is collected at all.

Changing your settings

To change your choice after the banner is gone:

  1. Scroll to the footer.
  2. Click Cookie settings.
  3. The banner modal reopens — flip the toggles you want, save.

Your choice applies across all three URBALT domains once you return to each of them (the banner stores per browser, not per URBALT account).

Clearing your consent entirely

If you want URBALT to re-ask you from scratch (e.g. you gave consent on someone else's device), clear your browser's site data for urbalt.ee / urbalt.lv / urbalt.lt. On the next visit the banner will appear again.

Admin view of traffic

The URBALT team has a dashboard inside the staff panel that shows aggregated traffic across the three domains — top pages, which countries send visitors, totals per day. It uses exactly the same Umami data described above. No individual user is identifiable in that dashboard either.

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